made for everyday
Kept in your bag, worn on repeat and never left behind.
Meet the favourites for a fuller, hydrated lip wherever you are.
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Community Favorites
Lip GlossHigh-shine lip gloss with all the benefits of a balm.
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15 Shades
Sale price$20.00
Rated 4.9 out of 5 stars
1,825
Lash Sculpt Mascara12-hour hold mascara that sculpts, lifts and lengthens.
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2 Shades
Sale price$28.00
Rated 4.8 out of 5 stars
1,738
Lip Sculpt Lip LinerTransfer-proof Lip Liner for all day wear.
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9 Shades
Sale price$26.00
Rated 4.9 out of 5 stars
2,049
Brow Sculpt GelWax-gel hybrid to sculpt, shape, and set eyebrows for a 12-hour hold.
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Sale price$26.00
Rated 4.9 out of 5 stars
4,127
Duo BrushDouble-ended makeup brush for streak-free application.
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Sale price$26.00
Rated 4.9 out of 5 stars
1,403
Cream BlushBuildable color enhancing cream blush.
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9 Shades
Sale price$22.00
Rated 4.9 out of 5 stars
1,821
Brow TintWater-based, non-permanent brow tint gel.
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8 Shades
Sale price$24.00
Rated 4.8 out of 5 stars
743
Brow PencilHighly pigmented brow pencil with an ultra fine tip.
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8 Shades
Sale price$22.00
Rated 4.9 out of 5 stars
1,044
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Our mission is to Simplify Beauty, inspiring you to be your most confident self - We believe less is more so we simplify routines without compromising on results, developing multi-functional products that deliver high performance effortlessly.